Hi There
Your landing page keep it simple – clear- concise – with a very obvious call to action – otherwise what’s it there for/ it serves just one purpose to get people to sign up, leave their email etc etc
Right if you sign up for FREE to my membership site there’s software there that creates landing pages for you easily, plus you get ……
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Okay moving on…..
Writing Your Landing Page
Lots of Internet marketers pay a good copywriter to write their landing page. These folks have the skills needed to craft the right copy. But in general, here are the guidelines of great landing page copy:
– It resonates with the reader. You’ve got to get inside your prospect’s mind and understand what they’re looking for. Then, you have to give it to them.
– The headline grabs them and shakes them up. The headline should be powerful because it will determine whether or not they read on.
– You identify their problem. Along with resonating with the reader, you’ve got to identify their problems. Tell them what’s bothering them and then lead them to the solution – your product or service.
– It outlines the benefits. Once you’ve identified the problem and built rapport with your readers, you should launch right into the benefits of your product or service. This will get them excited about it.
When it comes to writing your landing page, you want to sell them on your products and services; but don’t promise something that you can’t deliver. If you do that, you’ll have more refunds than sales.
How Long Should A Landing Page Be?
How long a landing page should be is a difficult question. Some folks swear by shorter ones, while others say that it needs to be long. The best way to decide is to run two different campaigns, one with a longer landing page and one with a shorter landing page, and see which one works. That’s the science of marketing at work!
Split Testing is vital – so please do it, its the only way to really find out what’s working for you – don’t be lazy now because it will come back to haunt you believe me
Hope these tips will help
cheers
Tony
Owner: Steps To Dot Com Success.com
Email: stepstodotcomsuccess@gmail.com
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