Why Your Squeeze Page Needs a Blog

A squeeze page (or landing page) is a static page. It serves one purpose – to sell a product. The page is simple and clean, and the layout leads the visitor straight to the bottom, where they’re urged to take action and buy. What most people don’t realize is that there are some serious benefits […]

Using Your Blog for Market Research

Blogging offers so many benefits. You get to communicate regularly with your audience, drive more traffic to your site, and establish yourself as an expert online through your writing. One more thing that people often don’t realize is that your blog gives you valuable insights into how your target market thinks and feels. People forget […]