What’s Your Strategy For Capturing & Keeping Your Customers?
How are you? Today I want to talk about the ‘sales funnel.’
The sales funnel is an important concept when you’re selling anything whether online or off. It’s basically a process that starts with casting your net wide for prospects. Once you get these prospects into the sales funnel, you start weeding them out at every step until at the end; you’ve got only the most qualified purchasers. If you’ve done it right, they’re hot to buy.
This is why it’s called a ‘funnel.’ It starts out wide and eventually narrows down until all you’ve got are the folks that are primed to buy your products and services.
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How Your Sales Funnel Helps
For you, the sales funnel shows all the steps along the way in your selling process. For example, you start with a free report. Then, you get them on your list. You mark all the different steps that lead to the eventual sale. This helps you see how it actually works.
You can also monitor your sales funnel to make any necessary changes. Over time, you’ll get to know how many sales you’ll get per X number of unqualified prospects. You can also see which steps in the funnel are losing you the most and tighten it up.
Please leave a comment, let me know if this has been helpful
cheers
Tony
Owner: Steps To Dot Com Success.com
Email: stepstodotcomsuccess@gmail.com
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