Who’d ever believe that it could be so simple to drive traffic to your site and establish yourself as an authority in your niche? Blog commenting is great because you can devote a half an hour a week to it and that will bring you results. Let me break it down for you step by step.
Here’s The First Step
The first step is to find good blogs that allow you to leave comments with a backlink. The best way to do this is to simply Google search some keywords in your niche. The blogs at the top will be the highest traffic. You can use Google’s blog search for more focused results.
If you find a few that bring you lots of traffic, you might want to bookmark them. My strategy is to subscribe to them so that the posts come straight into my email inbox. This makes it easy to read them, but it also has another advantage. You get notified immediately when they add a new post. This means you can be one of the first to comment, and I’ve found that this makes a big difference. If there are 102 comments already, yours won’t get seen.
Once you’ve found some good blogs, leave your comment. It takes time, but make sure that you read it. If you post something random and unrelated, your comment might get deleted as spam.
How To Do It
In your comment, it’s not important to promote yourself or try to sound like an authority. Just say something about the post and be real. I’ve found that showing your personality is much more important than showing off your knowledge in the niche.
In fact, don’t be one of those blog commenters who leaves a multi-paragraph novella on somebody’s blog. For one thing, that takes too much of your precious time. I personally skip those comments when I’m reading blogs and I suspect lots of other people do too!
Top Tip
The best thing you can do is to offer something that’s helpful to other readers. This makes it more likely that they’re going to click on your link to see your site or blog. But it’s okay to ask questions or just compliment the blog, just as long as it’s not totally generic, like ‘Nice post!’
What you should be aiming for is to join in on the discussion. Comment on what other people said and subscribe to the comments so you can reply when somebody replies to you. When you do this, people see you as a real human being and you also get more backlinks.
It also helps a lot if you have an avatar. That’s the little image that appears beside your comment. This humanizes you and shows you to be just a regular person. It also helps by branding you. The picture doesn’t have to be anything too professional, but just something nice or distinctive.
Tony