Link Building to Improve Local Rankings

These days, local search is off the charts. People use the Internet like they used the Yellow Pages in years past, to find local businesses catering to their needs. But local SEO is still uncharted territory for many marketers.Many of the link building techniques we use for regular SEO apply here but there are some […]

Making Money Online the Ethical Way

It’s no secret that lots of online marketers use some pretty shady practices to get traffic and make sales. To some extent, everybody has to define for themselves what’s all right and not all right, but actually there are some clear guidelines. In the world of the Internet, we split everything into three categories: white […]

Spying on Your Competitors through Social Media

In order for any business to succeed, it needs to know what its competition is up to. There has never been a better time in history for doing this thanks to the miracle of social media. Social media is great for spying on your competition because you can see exactly how they’re marketing to their […]

Repackaging Your Old Blog Posts and Creating New Content

It takes money and/or a great deal of effort to constantly create new content, but constant new content is what your fans crave. You need a steady flow of information to keep them engaged. This is probably the biggest expense most online marketers have to pay. If you do it yourself, it takes a great […]

Spicing Up Your Content and Making Them Pay Attention

On the Web, content marketing is what we do. It means that you put content out there that grabs the reader’s attention and gives them some form of value. They benefit from it and check out your site to see what else you have to offer, and there you try to sell them products and […]