Choosing the Right Ecommerce Platform

It used to be hard to set up an ecommerce website but not it’s insanely easy. All you have to do is pick a platform, install it, and you’re ready to start selling. The challenge now is sifting through all the different services and their packages to choose the right one.

Creating and Running an Online Directory Website

Directory sites are those that post listings. These could be jobs, services offered, businesses, or any other types of listings people might be looking for. You create the directory, drive tons of traffic to it, and then businesses or individuals pay you to list them on your site. For example, you might have a site […]

6 Ways to Monetize Your Blog without Losing Readers

Everybody wants to make money with their blog, but the most common methods for doing so can alienate readers. Your loyal followers who have been reading you since day one will feel cheated when you start plastering ads everywhere. You’ll be accused of selling out and lose a good number of them. But you can […]

How To Tell A Story In Your Copy – Learn the Skill of Storytelling In Your Marketing!

All good marketing tells a story. It’s this story even more than the products and their benefits that loyal customers love. Like a thriller novel where you can’t stop turning the page to get to the conclusion, your audience stays tuned in and your message hits them hard. Marketing tells a story, but how? Let’s […]

The Science Of Split Testing – Testing Your Sites To Increase Your Conversions

Split testing is something that’s really simple but can also get complicated.  It basically means making two versions of the same site, email message, product, etc., and then running them both to see which one performs better.  When you find out which one performs better, you know what you need to change to increase your […]