All good marketing tells a story. It’s this story even more than the products and their benefits that loyal customers love. Like a thriller novel where you can’t stop turning the page to get to the conclusion, your audience stays tuned in and your message hits them hard. Marketing tells a story, but how? Let’s […]
Category: Copy Writing
Beyond Article Directories – Ideas on Where to Submit Your Articles
Every time Google updates its algorithms, the article directories drop in the search results. Ezine Articles has long been the king of article directories, but even it doesn’t pull the traffic it used to. The article directory model worked great in years past. You write articles and submit them to free directories, and they have […]
Interviews – An Excellent Shortcut to Content Creation
As a marketer you need a constant stream of fresh content and it needs to be good. You need to either be a prolific expert author or pay a fair amount of money to a ghost-writer to do it for you (and they have to be good). One awesome alternative that gets you great content […]
Tips on Promoting Kindle EBooks
Amazon’s Kindle has caused an explosion of do-it-yourself authors getting out there and writing their books. Anyone can be an author with global reach. The only trouble is that unless your name is John Grisham, you’ve got to know a bit about marketing as well as writing. Marketing is actually half (often more than half) […]
Should You Outsource Forum Posting?
Forum posting is a great way to get traffic to your site. It works like this: You join a forum and put a link to your site (along with a little sales blurb) in the signature file. Then, you post on the forum and with each post you get 1) exposure and people clicking through […]