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Why Is Internet Marketing So Important?


 Hi there now for most of us today will have been our first day back after the Christmas and New Year break. What a culture shock it was this morning when the alarm went off at 6.45am and it was pitch black outside, pouring with rain – horrible. Driving to school to drop off my son and then onto the office I started to think about the break and what I’d really enjoyed about it – Sleep!!!

The Beauty of Your Body clock

Yea that’s right sleep or to be more precise the advantage of waking up when I wanted to rather than my life dictated by an alarm clock. Now don’t get me wrong I don’t mean I was in bed until 12 noon because I wasn’t but its just that terrific feeling that your life is your own and therefore your body clock dictates what you need to refresh the little grey cells!!

So what’s this got to do with Internet marketing I hear you all ask? Well pretty simple really building an online business with the ability to run it almost on autopilot from anywhere in the world is certainly a level of freedom I and my wife Sam aspire to – don’t you?

Xmas Thinking Time

Holidays and time off from the day job always present me with the opportunity to clear my head and plan for the future. NOT always as well as I should but at least it’s a start. Normally I come back with renewed vigour to get stuck in.

No 1 Area

One area I’m really keen to develop is selling digital books on the likes of Amazon’s Kindle, Apple’s  ipad etc and I just didn’t realise just how many platforms there are out there offering up ebook downloads. No wonder the growth has been so very, very impressive in the last few years especially in 2011 – I simply just have to get in on this and I sincerely hope to have e my first digital book up online before the end of January

–         More news to follow on this.

No.2 Area

I registered my name’s domain name some time back but have never used it, then I thought ok because my online activity covers a number of varied niches and I really like talking about property as well – why not start a blog, just for me to prattle on about what’s going on in my life.

Then I though ok if I start to push my digital books then what better way to promote tem but through my own blog. So that’s what I’ve started, ok its not got much content up yet but at least I’ve started it go to=> Have a look it won’t take a minute – ha-ha!

So that’s me so far in 2012, how about you what are you going to create this year?

To your success

Toby Russell



  1. First of all I want to say fantastic blog! I had a quick question in which I’d like to ask if you don’t mind.
    I was curious to know how you center yourself and clear your head before
    writing. I have had difficulty clearing my thoughts in getting my thoughts out there.
    I truly do enjoy writing but it just seems like the first 10
    to 15 minutes are wasted just trying to figure out how to begin.
    Any ideas or hints? Many thanks!

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