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Archive for Blogging

A few years ago when article directories like Ezine stopped pulling in huge amounts of traffic, I stumbled upon another method that is more effective and produces more consistent results if you do it right – guest posting on blogs.

Guest Blogging can really enhance your reputation online

The idea is essentially the same. You write guest posts similar to articles for content syndication. Then, you find blogs to publish them on and contact the owners to see if they’ll accept your submission. Your guest post has a little bio blurb about you and that’s where you get the traffic.

If you’ve done article directory marketing, you know how easy it is to submit your articles. There are even software programs that will do it for you. Not so with guest posting. You have to do it yourself.

What I found is that the only real challenge is finding good blogs to guest on. Just like article directories, once you find a few good ones that are suitable, you can get into a regular routine of submitting work to them. Then it just becomes a matter of rinse and repeat. Read More→

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Nov
26

Tips on Promoting Kindle EBooks

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The Real Power of Kindle-Don’t under estimate it!

Amazon’s Kindle has caused an explosion of do-it-yourself authors getting out there and writing their books. Anyone can be an author with global reach. The only trouble is that unless your name is John Grisham, you’ve got to know a bit about marketing as well as writing.

Marketing is actually half (often more than half) the battle. For marketers, Kindle eBooks offer a fast track to expert status, an excellent credential for your author bio, and serious profits. Here are some ideas for promoting your Kindle eBook.

Your Book Description

Before you start promoting your book, spend some time writing a killer description. The description should tell readers what they can expect from the book and how it will help them. Make it keyword-optimized and take advantage of tabs. Also, make sure it has a good cover that’s attention grabbing.

Social Media

One of the best methods is to promote the heck out of your book on social media. You can promote your book and have a link that goes directly to your Amazon page right there on your Facebook Fan Page. But don’t stop there. Use every social media network you can as a way to broadcast to readers that you have a book out. Read More→

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It takes time to build a list. Once you’re landing page is up, you’ll see sign-ups come trickling in. But every marketer would love for that trickle to be more like a flood. So, how do you get traffic to a landing page quickly?

Ads that Drive Traffic

Read on…… Read More→

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Forum posting is a great way to get traffic to your site. It works like this: You join a forum and put a link to your site (along with a little sales blurb) in the signature file. Then, you post on the forum and with each post you get 1) exposure and people clicking through the link to check you out, and 2) a good backlink.

Outsourcing -The Smart Method of growing your business!

Everybody knows that the more stuff you can outsource, the better. But there are some things that are tougher than others to outsource. People often ask me if it’s a good idea to outsource forum posting, so let me tell you how it works.

The answer to the question is ‘yes and no.’ It depends on your purpose in forum posting.

Posting for Search Engines or Human Beings

If you’re posting in the forum to get backlinks, I’d say go for it. You can hire a virtual assistant to make X number of posts a day and with each post, you’re getting a link back to your site.

If you’re just doing it for the backlink, the content of your posts doesn’t matter so much. You’re doing it for the search engines, which will crawl your many posts and head to your site. read on… Read More→

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It takes money and/or a great deal of effort to constantly create new content, but constant new content is what your fans crave. You need a steady flow of information to keep them engaged. This is probably the biggest expense most online marketers have to pay. If you do it yourself, it takes a great deal of time.

But why create brand new content when you’ve got all those old blog posts lying around not doing anything? I’m a huge proponent of repurposing content and I do it often. You can take your old blog posts and turn them into new content that your audience will love. Read More→

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We all know that social media is an excellent tool for marketers. Every marketer who hasn’t been living under a rock uses it to learn about their market. But few realize how easy it is to create your own social media site and how effective it can be.

Before you tell me I’m crazy, I want you to know that we’re not talking about going up against Facebook, Twitter or YouTube. That’s a strategy I wouldn’t advocate since each has hundreds of millions of users. But if you laser-target a specific group of people and create a customized social media site for them, you can make a site that’s successful and beneficial for all involved. Read More→

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Blogging offers so many benefits. You get to communicate regularly with your audience, drive more traffic to your site, and establish yourself as an expert online through your writing. One more thing that people often don’t realize is that your blog gives you valuable insights into how your target market thinks and feels.

People forget that blogs are social media. They’re supposed to be interactive. It’s not just you writing and broadcasting your posts to your audience. You should also be getting them involved. The more comments, interaction and engagement you’ve got going, the better. When your readers are involved, you can really get to know them. Read More→

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Photo Sharing is big now!

At the time of writing, photo sharing apps are the hottest thing that’s happened since email. The fastest growing site is Instagram (owned by Facebook), which just a few short months ago people were scoffing at. But as it turns out, everybody in every market loves taking pictures, editing them to perfection, and sharing them with friends.

If you want to create an excellent app that really engages your audience, you should consider getting into the photo sharing game. We’ve already got Instagram and some other big-name apps, but there’s still room for an original idea or an untapped market.

Pick a Specific Theme

Instagram and the like have all kinds of pictures (8 billion snapshots on Instagram to be exact). You subscribe to your friends’ feeds and see everything they’ve snapped. But the new trend is to create apps like Food spotting, which is tailored to a specific type of pic – pics of food. Read More→

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Guest posting means writing blog posts and giving them to blogs. For each blog post you write, there’s an author bio with a link back to your site. After reading your post, readers click on the link to see what else you’ve got. For the blog owner, it’s free content; for you, it’s a good backlink that gets you both search engine attention and human eyes on your work.

Do You Guest Post on Bloggs?

The only trouble is that it’s time consuming. You’ve got to write the content, which for most of us takes an eternity by itself. Next, you have to find blogs with good traffic and submit to them. Communicating with blog owners can be tough because they may ask for edits. You also have to keep track of your submissions to make sure you don’t submit the wrong article to the wrong blog.

The traffic that you get from guest posting is usually not monumental, but this all depends on the blog. High-traffic blogs usually have stricter editorial guidelines. The stuff you give them has to be good. Lower ranked blogs accept anything because they want free content, but you won’t get as much traffic.

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If you’re email messages aren’t getting you conversions, don’t despair. You’d be surprised at how so many little factors affect open and conversion rates. Here are 9 easy tweaks that may make a world of difference, read on..

Get Tweaking Your Email Messages!

1. Personalize!

You should be taking advantage of the personalization option your auto responder offers. It seems ridiculous, but it’s really true that using the recipient’s name has a psychological effect, even though they know that it’s a broadcast message going to hundreds or thousands of people.

2. Text Only

If you’re sending messages in HTML, this might be causing problems. Formatting sometimes turns out funny or it may get sent to their spam folder. Try instead writing your message in only text.

3. Wrap Lines

Click where it says ‘wrap lines’ or do it manually so that you’ve got short lines. If the lines of text are too long, they’ll have to scroll and that’s a huge pain. It also helps to keep your paragraphs short and easily digestible.

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